eCommerce Product Description Translation

Our specialized e-commerce and SEO translators provide product description translations in over 90 languages, with rapid turnaround times. Receive your free quote in just 30 minutes.

Translatis, Your Partner in Global Ecommerce Expansion

When selling products online, it’s natural to aim for as wide a market as possible. To achieve this, translating your e-commerce product descriptions is now essential. This process ensures that your product pages are perfectly understandable in the language of the country you wish to expand into.

That’s why Translatis offers its eCommerce product description translation services in the language of your choice. We operate in more than 90 languages through our professional SEO-specialized translators. Rigorously selected, all our translators work into their native languages and are based in the countries where your target language is spoken, with a deep understanding of your product’s industry (from high tech and books to home appliances, decorative accessories, gardening, etc.). By choosing Translatis for your product description translations, you are guaranteed to receive texts that are perfectly tailored to your target audience, incorporating cultural nuances and the technical jargon of your industry. Need to translate your ecommerce product pages? Contact us now to get your free, no-obligation quote in under 30 minutes.

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Benefits of Product Description Translation

Translating product pages or listings allows you to reach a broader audience by making product information accessible to customers in different linguistic regions, thus increasing potential sales. A precise translation of your product descriptions, tailored to your audience and their culture, will also enhance your brand image, demonstrating that your business values and respects its international customers. More generally, this step reduces the risk of misunderstandings or communication errors, which could otherwise lead to customer dissatisfaction or product returns.

Expand your products internationally with our product description translations. Our team is ready to make your product pages a success; we will carefully adapt each product description to your target audience and your brand’s tone. We will also optimize your texts for multilingual search engine optimization (SEO). To do this, our experts will first conduct semantic research, then position the translated content on strategic keywords to attract qualified traffic. This crucial step will help increase your site’s visitation rate and, consequently, your conversion rate.

What Elements to Translate from Your Product Descriptions?

Title

The translation of an ecommerce product description begins with translating the product title. This step is crucial because the title, along with the photo, is the primary information your audience will see. It must be engaging and match the search intentions of potential buyers. It’s essential to adhere to character limits often imposed by online platforms like Amazon, while incorporating relevant keywords for SEO. Our native speakers and local marketing experts will help ensure the title’s appropriateness and the impact of the translated title. We guarantee flawlessly translated titles, adapted to your brand style, which respect local SEO and will entice users to click, regardless of the language.

Tagline/Advertising Slogan

The tagline or catchphrase should be translated with great creativity to preserve the original emotional impact and wordplay, while adapting to the cultural context of the target language. Our professional translators will help you avoid overly literal translations that could lose their meaning. We ensure the slogan remains catchy and perfectly relevant. If brevity and clarity are essential, our experts will help adapt each piece of information to resonate with your target audience.

Body of the Product Description

Translating the body of an ecommerce product description is also crucial (for example in the cosmetics industry). This significant part details the product’s benefits and entices users to make a purchase. The translation must be precise and clear while staying true to the technical specifications and benefits of the product. It is vital to consider the technical jargon and terms that may vary from one language to another, sometimes requiring adaptation rather than a simple translation. Including region-specific keywords for SEO is also crucial to ensure maximum visibility. Avoid translation errors that could mislead consumers or alter the perception of product quality.

Our professional e-commerce translators will adapt your content for SEO in your target language. At Translatis, all your ecommerce product description translations will be reviewed by a second linguist before undergoing strict quality control by our project managers.

The will check:

The spelling of the translated product description
The emphasis of important information (in bold, italics, or with emojis)
The consistency of technical terms to match your product
The style of the product description, which must correspond to the tone and audience of your brand.

Technical Information

Technical product information, such as ingredients, technical specifications, materials, or measurements, is very important to customers. Their translation must be carried out with great precision to ensure compliance with local standards and user safety.

These technical details are often comparable to translating a user manual as they require genuine technical knowledge. Therefore, they must be translated by professional technical translators with extensive experience in the field. At Translatis, we will adapt each technical term (e.g., from inches to centimeters or Fahrenheit to Celsius) to ensure all your information is easily understandable by your target audience.

Customer Reviews

Translating customer reviews is also important as these can influence how users perceive your products. This step requires a delicate approach to preserve the authenticity and original tone of each comment while ensuring clarity and precision in the target language. During the translation of product descriptions, this step will be very important and can be highlighted on your product page content or even on social media. Its usefulness will be to attract the trust of potentially interested users.

FAQ About our Ecommerce Product Description Translation Services

Why translate an ecommerce product description?

Translating an e-commerce product description expands the potential market, enhances customer engagement, and increases sales by making the product accessible and understandable to an international audience. It’s a crucial step when you want to expand your ecommerce store to a foreign country.

Who will perform the ecommerce product description translation?

At Translatis, ecommerce product description translations are performed by translators specialized in commerce and marketing. Rigorously selected by our teams, all our linguists translate into their native languages for a better socio-cultural understanding of the target audience. Our translators are also experts in multilingual SEO to optimize your product pages on strategic keywords.

In what languages do you work?

Our translation agency works in more than 90 languages and dialects, including English, French, Spanish, Portuguese, Chinese, Japanese, Dutch, Swedish, Czech, Polish, etc. Feel free to look at all the language combinations translated by our team.

Can you translate directly into my CMS?

Yes! Our team is accustomed to integrating our translations into a multilingual module in the back-office of your CMS. We work particularly (but not exclusively) with WooCommerce, Magento, Prestashop, and obviously Shopify, directly on localization platforms and in HTML, JSON, Word, Excel, and many more formats.

How much do your ecommerce product description translation services cost?

The cost of our ecommerce product page translation services depends primarily on the language pair, the number of words, the technicality of the text, and the desired delivery timeframe. To find out the cost of your project, we advise you to contact our team by providing the URLs or text of the product descriptions to be translated. We will then get back to you with a price offer as quickly as possible.

Interested in Ecommerce Product Description Translation?

If you want to translate the content of product pages or listings of your online store, contact our team now. Receive your free quote in just 30 minutes.